Entrepreneur Rollercoaster

Have you ever wondered what it feels like to be the creator of a start-up? If you’ve thought about building your own business, but have been reluctant because you’re not entirely sure what you’re up against, we have compiled the most common stages of a developing business for you to take a peek at what you’re getting into. The purpose of this guideline is to give you that boost of confidence to take the first step.

1. Fear

Now, you haven’t even lined up for the ride yet, but you catch a glimpse of your idea in the distance. It sparks an interest. As you walk towards the idea, you observe its sudden drops and loops, carefully studying it, memorizing it, so you aren’t blindsided.

200 ft. straight shot of speed, then 400 ft. sudden drop, but I’ll bounce back with a small break. Okay, got it. I can handle that.”

So now, you’ve done your research and calculated your possible risks and rewards. You’re eager and ready to go. You assure yourself that you WANT to hop on that ride, you’re GOING to hop on that… massive… scary… ride. All of the sudden, you don’t feel ready.

“I’m not ready for this… jelly. I need more time to think. Am I just drunk off of excitement? Or am I really prepared to dive off the deep end? There goes my life.”

2. Doubt

You turn around and think, “There’s no way in hell I’m going on that ride, because there’s no room in heaven for me if I lose my life.

Is it dramatic to say your idea is going to cost you your life? The endless hours, the sleepless nights, the heap of your savings account, the lack of a social life, the volatile deadlines, succumbing to the pressure, falling into failure, and trying to pick yourself up from that… Over. And over. And over, again. Are you ready for that commitment? You take a second to talk to your entrepreneur friends who have faced similar struggles and fears. They’ve reassured you time and again. You’re doubtful, but you take another look at the ride and think about what’s really about to happen. You’re actually investing in yourself. The level of courage you would attain will help you achieve anything you set your mind to. Although, you’ll never fully rid of the doubt, you’ll never know what you’re actually ready for if you don’t take action and pursue the passion that makes you feel alive.

3. Courage

You square up and round out those doubts with a motivational pep talk.

“Look, if you had one shot, or one opportunity, to seize everything you ever wanted, in one moment, would you capture it or just let it slip?”

More of a pep rap, but it works! Eminem is on repeat in your head and you’ve made him your best friend for tough love and inspiration. You contemplate all the benefits that you would potentially miss out on if you don’t go for it. The rewarding feeling of facing your fears, the redemption from doubting yourself the first time and the second, the success you’d accomplish from watching yourself and your business grow. Most importantly, you would miss out on a brand new perspective on life. That’s way too much to lose. You’re pumped again and ready to be exhilarated! There’s no turning back now.

4. Anticipation

You’re in it for the long run. You’ve committed to your interest and have gone in full swing. You’ve hopped on the ride and it’s smooth for now. Straight shot for 200 ft., easy. One successful project after another. Or so it seemed.

You’re anticipating the drop, “It should be any second now. It has to be now. The drop should be now!!!!

Weird, no drop. You’re a little confused but continue on with the ride, pleased that it’s going smoothly and forget about the anticipation because you’re enjoying the idea of creating. Out of nowhere, you get hit with a loop and immediately after, an enormous drop! It feels like you’re falling forever. Heart is pounding. Stomach tied in knots and up to your throat. You’re feeling a little dizzy, and you’re trapped in a falling frenzy.

5. Failure

Whether we anticipate it or not, failure is bound to occur in our startups, the same way a typical roller coaster is almost guaranteed to have that “death defying drop.”

When we fail, we lose confidence, feel worthless, and become pessimistic and doubtful of our future. What separates a full “crash-into-the-ground” failure from a minor bump in the track is your ability to understand that failure is a necessary part of the process. Embrace it.

Failure is a necessary part of the process. Embrace it.

NEVER let it keep you down. Get up and keep on keepin’ on!

In Newton’s laws of motion we trust, “What goes up must come down.” Therefore, we can assume that what goes down will come back up.

6. Comeback

We all take L’s, but we always bounce back.

Now will be your time to make the most impactful growth. Remember when Eminem asked you if you only had one shot? What did you do? You jumped on that idea and rode it out. What if you treated every opportunity as so? Consider each individual time as your ONLY time, BUT be prepared to take 4, 5, even 6 shots, and persist through all your failures. Don’t take your time for granted and realize that starting a business is a growing process. Build again from the bottom up and expect a drop somewhere along the line. Analyze your mistakes to project future mistakes, and change up your process to see what works best for you. Failures are bound to occur, so all you can do is enjoy the ride and bounce back stronger than before.

7. Gratification

You’ve conquered the roller coaster of a startup. You’re prepared for anything to go wrong, to go right, or even to go sideways.

You’ve faced your fears, taken the leap, braved through minor dips and major drops, applied that momentum, sped through the loops, and survived to the finish line. To THAT rollercoaster at least. You have prospered in so many ways, and you’re addicted to the thrill of creation and innovation. But the best part is that you’ve inspired the little kid who was watching you this whole time! Yes, even while you were prep-rapping yourself! These life investments in your own competencies and in inspiring your community will amount to so much more than what any value a dollar holds. Remember your purpose for starting, and you WILL achieve the lifestyle freedom you’ve always dreamt of.

The key here, though, is to realize that you’re never really finished. You’re apart of the gang now, and once you’re in, there’s no out! Welcome to the lifestyle of an Unrestricted Entrepreneur!



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